The Freedom Collection was born out of a personal story of a client who found her courage and inner strength as a single mother to her two beloved sons. The original Freedom ring, dressed in gorgeous rose gold, features subtle curves that portray the gentle spirit of a woman and a broad facet that reflects her generous and giving heart. The trilogy of diamonds represent each gem of a child whom she loves dearly, close to her heart, and a reminder of self-love.
What sets the Freedom Collection apart is its clean aesthetic of sweeping concave curves. Each piece is crafted to fit perfectly on each client, customizable to the number of gems or diamonds and materials. The concave sweep in each Freedom jewel catches light and returns its brilliance with the strategic placement of each diamond.
The pieces are first moulded and carved out of wax, each piece is adjusted painstakingly for the best comfort on the wearer. The Freedom ring, being wide and curved, is tailor made to fit comfortably and effortlessly gliding on and staying on the finger. The ring is designed to match and flow with the full collection in pendant, earrings to match any outfit and personal style, making a strong statement in a bold yet quiet way.
The Freedom ring comes in 2 widths and 3 materials (rose gold, titanium or silver). Width at top 14.5mm tapering to 10mm base. Depth changes with every curve and bend from 3mm to 1.4mm at different sections. Every client has the potential to customize his or her own fit, with with the choice of number and size of diamonds and their setting position to tell their own story. Pendant and Earrings also follow the curved wave design detail featuring the same trilogy of diamonds in rose gold.
The collection speaks of strength, courage and freedom. The collection launch was aimed to bring greater awareness to the community, with a percentage of profits going towards Safesteps, a charity organisation in Victoria, Australia, supporting and providing 24 hour emergency shelter homes from women and children experiencing domestic abuse. A charity otherwise unknown and less heard of. Giving back to the community is also sharing hope and building up women and ultimately sharing a message of self-love, inspired by a strong single mother who bravely spoke up about her experience.
The Freedom Collection is a celebration of the individual who dares to dream, to pursue the different, to embrace the individuality and to appreciate the beauty in all of life's imperfections. Stripping away complexity and distilling design to clean aesthetic lines of sweeping concave curves that speak of resilience and strength, the Freedom collection is crafted to fit perfectly on each client. The strategic placement of each diamond, catches light and returns brilliance to the wearer in a true celebration of self-love. Stop thinking about life but choose to live it. The Freedom collection celebrates YOU.
The Freedom Collection was awarded Golden in A' Jewelry, Eyewear and Watch Design Award in 2018. Golden A' Design Award : Granted to marvelous, outstanding, and trendsetting creations that reflect the designer's prodigy and wisdom. They are venerated products and bright ideas that advance art, science, design, and technology, embodying extraordinary excellence and significantly impacting the world with their desirable characteristics.
Project Designers: Faith Hilda Quek
Image Credits: Photographer/ Nick Dale (all images)
Project Team Members: Faith Hilda Quek
Project Name: Freedom Collection
Project Client: Faith Hilda Quek